Women over the age of 50 can feel invisible — despite having life experience, political clout, and professional networks Gen Xers might envy. Bay Area writer and community advocate Sophia Raday wants to change that. In the spring of 2020, she launched a monthly email newsletter called SheFlexx to galvanize older women to flex their power.
After she returned to work following a decades-long career as a freelance writer, Raday, 56, suddenly found herself talked over or ignored. She was stunned. At around the same time, the Albany resident was spending more time with her mother who was in her 80s.
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