An image for Cal Fire's new "Set, Go" campaign launched on Monday, Aug. 25, 2025, shows a family evacuating during a wildfire. The new campaign encourages California residents to be prepared in case a wildfire evacuation takes place. (Cal Fire via Bay City News)

A new campaign urging Californians to be prepared for wildfire evacuations launched this week, Cal Fire said.  

The “Set, Go” campaign starts with asking Californians to create a family wildfire action plan, which includes identifying escape routes, practicing evacuation drills, designating a safe meeting place, and assigning an out-of-area contact for family communications.  

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